Privacy Notice

Media Panel Wales and contacting us

Media Panel Wales is a market research panel run by TRP Research Ltd on behalf of S4C in order to understand how different Media is consumed in Wales.  TRP Research work with a wide range of companies to help them gain an understanding of their audience.

We can be contacted at help@mediapanel.wales or by calling 07947 129227.

Keeping your data safe – our privacy promise to you

Media Panel Wales takes great care to keep all the personal data that you have provided safe.  We follow the Data Protection Act 2018 and the UK GDPR.  In addition, we also follow the Market Research Society Code of Conduct.  We are the controller and are responsible for your personal data.

This Privacy Notice explains how we collect, store, use, share and protect your personal data when you sign up for Media Panel Wales and take part in our surveys or register your community group.  It also explains the Privacy Rights that you have in relation to your personal data.

The Privacy Notice should be read with the Terms and Conditions and the Cookie Notice.  By joining Media Panel Wales you confirm that you have read, understood and agree to this Privacy Notice as well as the Cookie Notice and Terms and Conditions.  In addition, by taking part in our surveys you are giving us your consent to collect, store and use your personal data and survey responses as outlined in this Notice.  If you do not agree to the Privacy and Cookie Notices and the Terms and Conditions, do not sign up for Media Panel Wales.

Lawful basis for processing your personal data

Personal data means any information about an individual which allows you to be identified.  It may also include special categories of personal data, such as ethnicity, national identity and health information which are considered more sensitive.

We use consent as our lawful basis for collecting and using any personal data that we collect from you as below.

  • We ask for your consent to collect and use your personal data when you sign up for Media Panel Wales.  This consent allows us to send you surveys, collect your responses from surveys, report findings on different groups to S4C and make sure that Media Panel Wales represents the population of Wales.  It also means that we can send you rewards and communicate with you about Media Panel Wales.
  • Each time you refer a friend for Media Panel Wales we ask for your consent so that we can include your name when we invite your friend to join Media Panel Wales.
  • We may want to collect other personal information from you that isn’t covered by the above, for example information on your health or ethnicity.  If we do this we will ask for your consent to collect this information and provide you with all the details you need at the time we ask about this.  See the sections titled “Personal Data” and “Special Categories of Personal Data” below for more information on this.

Personal data

We collect personal data such as your name and address when you sign up for Media Panel Wales and we ask for your consent to collect and use this data.  This data is collected through an online or paper survey, depending on how you sign up for Media Panel Wales.  We will let you know why we need each piece of personal data when you sign up for Media Panel Wales.  If you don’t provide us with this data then you will not be able to join Media Panel Wales.  From time to time we may ask for other personal data from you as part of our surveys.  If we do this we will always provide you with all the details you need at the time, so you can decide if you are happy to provide this and we will ask for your consent as appropriate.

We collect and use your personal data in the following ways using “consent” as our lawful basis for processing.  If we want to use the information you have provided for any other purpose or want to collect further personal data from you we will ask for your consent again.

  • We use your name, postal address, email address and telephone number to send you surveys, rewards and to communicate with you about Media Panel Wales. Your contact details will also be used to let you know if you have won one of our prize draws.  We will only use the contact details provided for this purpose and will seek further consent from you before using your contact details for any other purpose.

Communicating with you about Media Panel Wales

Email address: We will use your email address to communicate with you most of the time as this is how we send our surveys and rewards to you.

Phone number:  We may text or call you from time to time to let you know about our surveys, Media Panel Wales and any special rewards / prize draws.  All our text messages include the option to opt out if you do not want to receive further texts from us.  If you would like to opt out from phone calls let us know by emailing help@mediapanel.wales or tell our representative on the phone.

Postal address: We may contact you by using your postal address from time to time to let you know about our surveys, Media Panel Wales and any special rewards / prize draws.  If you do not want us to contact you by post for any reason let us know by emailing help@mediapanel.wales.

You can change your communication preferences at any time by emailing help@mediapanel.wales.  Note that you are not able to opt out of communications by emails unless you unsubscribe.

  • We ask for your language preference so we can contact you in your preferred language/s in accordance with the Welsh Language Standards under the Welsh Language (Wales) Measure 2011.
  • We use all information collected from you as part of the sign up form to make sure you meet the criteria for joining Media Panel Wales and to help check the quality of our members. For example, to make sure you have a valid postal address in Wales we may use the Royal Mail postcode finder to make sure that your address exists.  We may also use other data collected from you during our surveys to detect fraudulent activity.
  • We may use the demographic information (e.g. age, sex at birth, gender you identify with, address etc) you provide so we can decide if you qualify for a survey.
  • We use your age, sex at birth, postcode and Welsh language fluency to make sure that Media Panel Wales represents the population of Wales and to set quotas to limit the number of responses from different groups if needed. We also use this information so we can report findings from our surveys on different groups and send you relevant surveys.  Our reporting is based on broader categories with age being reported as an age bracket (e.g. 16-24) and postcode being converted into large areas (e.g. North West Wales).
  • We ask whether the gender you identify with now is the same as your sex registered at birth and how you would describe your gender so we can make sure that Media Panel Wales is inclusive and reflects the diversity of the population of Wales. You do not need to answer this question to be a member of Media Panel Wales. In addition, this question includes a “prefer not to say” option.
  • We ask whether you are the main income earner and the job details for the main income earner so we can give you a social grade – questions relating to social grade must be based on the main income earner.  This allows us to make sure that Media Panel Wales represents the population of Wales and to set quotas to limit the number of responses from different groups if needed. We also use this information so we can report findings from our surveys on different groups and send you relevant surveys.

Special categories of personal data

We don’t currently ask you for any special category data such as ethnicity, religion, health information as part of Media Panel Wales.  If we do want to collect any special category data from you we will only collect it where you have given your explicit consent and will always let you know why we are collecting this information from you at the time we ask about it.

Surveys

We will send you surveys once they are available unless you choose to leave Media Panel Wales or let us know that you do not want us to send you the survey.  The responses you provide to our surveys are voluntary and it is your choice whether you want to take part in the surveys we send you.  We use “consent” as our lawful basis for processing to send you surveys, collect your responses and report findings on different groups to S4C.  Your individual survey responses will be collected and stored on our secure servers in the UK once the survey has closed.  This information is never passed on to S4C.  In addition, your responses will be stored in Tivian for a short time until the data has been processed.  See section titled “Sharing Your Personal Data” below for more information about this company, what data is shared with them and why it’s shared.  Your data will then be anonymised and combined with data from other members so we can help S4C understand what it means and answer their questions.  Once this has taken place it will not be possible to identify you through your survey responses.

Sometimes our surveys include free text fields, for example to ask for your opinion on a new TV show.  The answers to these questions when anonymised are passed directly on to S4C.  We will never ask you for any personal information in these questions and we ask you to make sure that you do not include anything that might identify you personally in these free text fields.

Referring a friend

If you decide to refer a friend for Media Panel Wales you will need to provide us with your friend’s name and email address / phone number so we can invite them to join Media Panel Wales.  You should only refer your friends if they are happy for you to give us their contact details.  Your friend’s details will be treated in the same way as any other personal data and are subject to the same Privacy Rights as a Media Panel Wales member.  Your friends’ details will be kept on record until the project ends so that we know who we have sent an invitation to, so we don’t send them multiple invites.

Where needed we will also ask for your name and email address as part of the refer a friend survey so that we can link the referral back to you and reward you with the extra referral credits/reward.  In addition, your name will be included when we invite your friend to join Media Panel Wales.  We ask for your consent each time you refer a friend and therefore use “consent” as our lawful basis for processing the data.

If you do not agree to this do not use the Refer a Friend Scheme to refer your friends for Media Panel Wales.

Children

You need to be 16 years old or over to be able to sign up for Media Panel Wales and take part in our surveys.  We will not knowingly collect data from any child under the age of 16 without consent from their parent(s) or legal guardian(s).  If you are a parent or legal guardian and find out that your child has given personal data to us that you did not agree to, let us know by emailing help@mediapanel.wales or call 07947 129227 and we will delete any information that we hold on them.

Data storage and protection

We know how important it is to keep the personal data that you have provided safe.

  • Once you are a member of Media Panel Wales your personal data will be stored and processed on our secure servers in the UK, in Tivian and in the Sendmode system. See section titled “Sharing Your Personal Data” below for more information about these companies, what data is shared with them and why it’s shared.
  • If you signed up for Media Panel Wales using a paper form at an event your paper sign up form will be stored securely in our offices.
  • Your personal data will only be accessed by our employees who need access to it to carry out their job responsibilities, for example to input your data, send you surveys and answer your questions.
  • Your personal data will be stored and processed while you are a member of Media Panel Wales or until the project ends. If you choose to unsubscribe from Media Panel Wales we will keep a record of your personal data unless you ask for it to be deleted (see “The right to erasure” under the section titled “Your Privacy Rights”).  The reason for this is to help prevent fraud and to make sure that you are not contacted again (e.g. via a friend referral).

Sharing your personal data

Media Panel Wales guarantees that your personal data will be kept confidential and secure.  We keep a record of the personal data you have provided in our files but information that personally identifies you will not be shared with S4C or used in our reporting unless we ask for additional consent to do this.  If this happens we will always give you all the information that you need to be able to decide if you are happy to share your data in this way and you do not need to agree to this to remain a member of Media Panel Wales.  We won’t pass on any personal details to any third parties for selling, marketing or any other purposes not stated in our Privacy Notice.  In addition, your personal data will never be shared with the community groups or charities with whom we work.

We will never share your personal data with third parties apart from:

  • Our named service providers listed below for the reasons given. They will only be given access to the least amount of personal data that is needed to be able to provide the specific service to us.  In addition, we have written agreements with them to make sure they do not disclose your data to any other party or use it for any other purpose.
  • When we may ask to share your personal data (e.g. name, postal address, email address etc. as applicable) with the supplier of the prize if you are the winner of one of Media Panel Wales’s prize draws.  This will allow the prize to be delivered directly to you from the supplier.  We will state who the supplier is, what data will be shared, how it will be used and ask for your consent to do so.

Tivian – all surveys and sign ups:

All our surveys (including any surveys / sign ups completed over the phone) are created and sent through our Survey tool provider called Tivian.  Personal data such as your name and email address are stored in Tivian so we can send you surveys by email and collect your responses.  Your personal data is also stored in Tivian for a short time while you sign up for Media Panel Wales or while your paper sign up form is entered.  Personal data is deleted from the system when it is no longer needed or after 6 months, whichever is sooner.  Personal data stored in Tivian will be kept in their data centre in the EEA.

Tivian is a Data Processor and is therefore required to safeguard your data.  If you would like to see a copy of Tivian’s Privacy Notice please visit www.questback.com/assets/uploads/Survey_Privacy_Policy.pdf.  If you are at an event ask one of our recruiters to see a copy of Tivian’s Privacy Notice.

Sendmode Business Messaging – sending texts:

We may sometimes send you text messages about Media Panel Wales through Sendmode Business Messaging.  Personal data such as your name and phone number will be stored in the Sendmode system so this can happen.  Your details are deleted from the system when they are no longer needed.  Each text message will include the option to opt out if you no longer want to receive texts from us.  If you choose to opt out, your name and phone number will be stored in Sendmode to make sure that you do not receive any more texts from us.  Personal data stored in Sendmode will be kept in their UK data centre.

Sendmode is a Data Processor and is required to safeguard your data.  If you would like to see a copy of Sendmode’s Privacy Notice please visit www.sendmode.co.uk/gdpr-compliance-sendmode.  If you are at an event ask one of our recruiters to see a copy of Sendmode’s Privacy Notice.

Data transfers outside the EEA

Your personal data will be transferred between the UK and the European Economic Area (EEA) as per this Privacy Notice but will not be transferred elsewhere.

Cookies

Please see our Cookie Notice for details on the Cookies that are used for Media Panel Wales and why they are needed.

Other projects

We run other projects for Media Panel Wales from time to time where additional personal data is collected and/or we are collecting the data for a purpose not specified in the main Media Panel Wales Privacy Notice, for example when we run focus groups.  Where this happens, we ask you for additional consent to take part in the particular project.  Each different type of project also has its own Privacy Notice addendum.  Here you can find information related to the project and any changes to how your data is collected, used, stored, shared and protected.  The Privacy Notice addendum should be read alongside the main Privacy Notice.  All additional projects we have undertaken are listed below along with the dates they took place:

Media Panel Wales Video Feedback Project: Dates: October 2022

Media Panel Wales Privacy Notice addendum

S4C Privacy Notice for this project

Your privacy rights

The right to be informed: You have the right to know how TRP Research collects and uses your personal data. Please see the section titled “Personal Data” above for details on this.

The right of access: You have a right to access the personal data that we hold on you, should you wish to access this please email us at help@mediapanel.wales or call 07947 129227 confirming which information you wish to see.

The right to rectification: We want to make sure that your personal data is accurate and up to date. If there are any details that need updating please email help@mediapanel.wales or call 07947 129227 to let us know and we will amend our records.  We may contact you via an email, text, letter or phone-call to check that the details you have provided to us are correct.

The right to erasure: You have the right to request that we delete all your personal data.  If you choose to do this you will no longer be able to take part in Media Panel Wales and will no longer receive surveys, credits or rewards from us. If you would like us to delete your personal data please contact us by email at help@mediapanel.wales or call 07947 129227 to let us know.  If your personal data is deleted there is a chance that we may contact you again in the future, e.g. via a friend referral as we will no longer have a record of who you are.

The right to restrict processing: If you have any concerns over the personal data that we hold on you or the way in which it has been processed you have a right to request the restriction of processing of your data.  If you would like to do this please email us at help@mediapanel.wales or call 07947 129227 to let us know.

The right to data portability: You have the right to move your personal data to another research panel.  If you would like to do this please let us know by contacting us at help@mediapanel.wales or call 07947 129227 and we can arrange for it to happen.

The right to object: You have the right to object to the processing of your personal data in certain circumstances.  If you object to the processing of your data please email us at help@mediapanel.wales, call 07947 129227 or unsubscribe (please see the section titled “Leaving Media Panel Wales”).

Rights related to automated decision making and profiling: Automated decision making and profiling involves making a decision using technology with no human involvement.  Media Panel Wales does not use automated decision making or profiling.

Leaving Media Panel Wales

You can leave Media Panel Wales at any time by emailing help@mediapanel.wales or by calling 07947 129227.  Requests to unsubscribe will be completed within 7 days and once actioned you will not be contacted again.  We will keep a record of your personal data for the purpose of preventing fraud and to make sure that you are not contacted again (e.g. via a friend referral).  See section titled “Data Storage and Protection” for more details on this.

We reserve the right to end your membership with Media Panel Wales at any time – see our Terms and Conditions for more information on why we might need to do this.

Further information

If you need any further information or wish to lodge a complaint please contact us at help@mediapanel.wales or call 07947 129227.  You also have the right to lodge a complaint with the Market Research Society at www.mrs.org.uk/standards/complaint-handling/tab/how_to_complain or the ICO at www.ico.org.uk/concerns.

For more information on the survey, rewards, Media Panel Wales news or FAQs please visit our website www.mediapanel.wales.

We keep our Privacy Notice under regular review; the notice was last updated on 13/05/2024.